Marketing on a Budget
When it comes to the annual budget, it always seems that marketing dollars are on the chopping block. You will leave this session with several free and inexpensive award-winning marketing ideas that will engage your community and provide a platform for your fans to promote your fair.
Chris Pickering, Manager, Northwest Washington Fair
For every Board Member, Staff or volunteer perennially committed by vocation or as a labor of passion,
The Fair Business is addictive - and can be tiring. To remain effective professionally and relatively sane we must re-energize our internal personal batteries. This motivational workshop is guaranteed to make you think some, laugh some and excited to squeal "we, we, we" all the way home; eager to work hard and cooperate to make the upcoming Fair your best Fair ever. Bill uses life experiences, quotes, and humor to share his contagious enthusiasm and love for Fairs to make others feel genuinely good about themselves and their contribution to the success of their fair.
Bill Ogg, CFE Nebraska State Fair, Executive Director
Virtual Content - The Basics
(a workshop for service members presented by Louie Foxx) Creating content for virtual fairs is more than just turning on your webcam and doing your show/concert in your living room. People consume digital entertainment differently that live entertainment, and this call will walk you through the decisions you will need to make to get a virtual standing ovation!
- Show content choices: Why different material works better on different platforms (Facebook, YouTube, etc.)
- Platform requirements: Your video may look different on Zoom than on YouTube and how to plan for that.
- Technology: You do not need much to have a professional looking set up, and you probably already own exactly what you need to get started!
- Rights: What are you giving the fair? A video they own forever, one they license for a specific time frame or something else. You will learn a simple step to protecting yourself and your original content.
Time with the Washington State Veterinarian Office
Dr. Amber Itle, Assistant State Veterinarian